Wet-your-feet with User centric and Resourceful methodologies
Ideate to a testable outcome
3 - 5 days
Apply lean research
Project phase and need based
Ideate with available resources
R.A.T. of Innovation
We support companies to use their available resources (assets, abilities, skills, methods and technologies) to decisively change their future, using the Rapidly Applied Techniques of Innovation from R.A.T. Lab - a repeatable, structured system that first creates a deep and broad understanding of the space (Explore) and then focuses on the problem (Describe the problem) to arrive at feasible solutions based on the resources available to you (Ideate with available resources) to rapidly validate against the
market (Prototype & Test).
Know the #1 value the business wants to get out of solving this problem
Collaboratively identify resources available in the context
Assess risks of assumptions made
Arrive at an emerging value proposition and business hypothesis
Go wild or stay constrained - Start blue sky, or start with your constraints. Use your resources and limitations by systematically creating new value from them.
Create a stack of ideas with resources available to you. Move fast from abstract to concrete
Converge on the best aspects, to start with one consolidated, storyboarded solution
Build a tangible prototype in a few hours! Unleash the power of mock-ups!
Are your creative brains moving around in circles? Can't agree on where or how to start? Are your limitations holding you back?
Jump start your idea
by Rapidly Applying Techniques
from Design Thinking, Resourceful Innovation, Lean Start-up & Lean UX, we guide the team to a common agreement and understanding of what problem needs to be solved to,
by Rapidly Applying Techniques
of lateral thinking and resourcefulness in ideation, we help you converge early on a high level conceptual prototype to,
Bring an idea to life
Defining the problem based on the people experiencing it
Evaluating an existing design, in prototype or in final form
Organise & Utilise
Consolidating research & defining an action plan
We help you collect your own data, from real people and real customers with lean research to drive investment decisions with senior management and sponsors through,
Together we give your ideas and work a voice. The key here is,
Learn to focus on the needs of the audience - they are your customers when you pitch!
Learn to pack your work and results into a presentation of conviction
Do it concisely, clearly and simply!
We coach & train R.A.T of Innovation on applying Resourceful innovation, lean startup and lean User centric methodologies
Coach & Train
Provide training and consultancy on R.A.T of Design - basic design principles for digital products and best practice for digital product teams
Clients & Testimonials
"...RATLab triggered new ideas on how to create value add for our customers"
Siemens, Innovation Manager
"..RAT triggered new perspectives for our thinking. With the RAT of innovation technique, our team along with our customers developed unexpected results."
"..It might look hard to connect innovation and Audit, but with the audit-related use cases RATLab made it relevant for us. This was a highly committed approach you rarely see from a coach."
Siemens, Director Data Analytics
Siemens, Head of Procurement/SCM Functional Development
"..with RATLab I learnt the difference between understanding the customer and discussing with the customer."
Siemens, Head of Digital Lab GBS
"It is radical. It is outrageous. It … works!
What remains, if the most important part of your business gets taken away? A whole lot. In fact, everything. Just different. Better!
Use RATLab only if you really want to change something. If you are ready to be unconventional. If you want to (re)invent yourself, your product, your service, all that you do.
Don‘t be afraid. Everything that gets taken away, you get back. Though, differently. Better!"
"... I'm convinced that more organisations, from start-ups to corporations would profit from tackling innovation resourcefully... "
InsurTech Hub, Managing Director
Dr. Manuela Kahle
"... Strong of her experience, Mrinalini had great insights on all companies and suggested very actionable items on which to improve.... "
Techstars, Managing director
"What a great experience to work with Mrinalini where she recently conducted a group innovation session in the role of an Innovation Coach to a room of 22 people in China (one of which was me)..."
Oak Tree intermediaries, Head of Treaty